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ford

At W+K, I typically focused on art direction, but this time, I took on the challenge of illustrating retro Ford Capri stamps for The Legend Is Back film spot. Each stamp, celebrating a different model, was designed to shift in an animated sequence, capturing the Capri’s evolution. The project pushed me to experiment with new styles and techniques, blending nostalgia with a modern edge to reintroduce the Capri as the New All-Electric Capri.

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Directed by Anton Tammi
Graphic design: Robert Loeber

CAPRI-2.png
CAPRI-2h.png
Ford-Aleksandra Atanasovski
Ford-Aleksandra Atanasovski
Ford-Aleksandra Atanasovski
Ford-Aleksandra Atanasovski
Ford-Aleksandra Atanasovski
​The film sequence
caprii.gif
TVC
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